Curious about today's AI digest?ai-tldr.dev

Daily Digest

BriefMarket · bearishLow impact
Esc
A trader works on the New York Stock Exchange floor surrounded by screens showing stock prices
Photo: Investing.com

HubSpot Stock Falls 4.8% After Weak Q4 Guidance

SEC / HubSpot2 min read6 sources

Why is HubSpot stock down today?

HubSpot (HUBS) stock fell 4.8% to $206.35 in Thursday trading after weak fourth-quarter guidance and a Cantor Fitzgerald downgrade to Underweight with a $170 target, as slower sales growth worried investors.

Key numbers

Q3 revenue$947.6M+17% YoY
Q4 revenue guidance$945M–$947M+12% YoY; analysts expected $964.9M
Net new customers (Q3)5,300vs 5,600 expected; under 5,000 guided for Q4
Net revenue retention101%from 103% a year ago
Cantor Fitzgerald target$170about 18% below Thursday's $206.35
Share move-4.8%reports vary: -3% to -4.8% Thursday; -7.2% after-hours Wednesday

What happened

HubSpot (HUBS) stock fell 4.8% to $206.35 in Thursday trading after weak fourth-quarter guidance and a Cantor Fitzgerald downgrade to Underweight with a $170 target, as slower sales growth worried investors. HubSpot makes sales and marketing software for businesses. It beat estimates for the July–September quarter, with sales up 17% to $947.6 million. But its own forecast (guidance) for the next quarter, $945 million to $947 million, came in below the $964.9 million analysts expected. The company also said customers are watching budgets and taking longer to buy.

Why it matters

HubSpot (HUBS) shows how tighter business spending can hit even a profitable software company. Its forecast points to sales growth slowing to about 12% from 17%, and management expects the pressure to last into 2027. New customer additions and repeat spending are also weakening. Several analysts cut their ratings at once, which can weigh on how much investors are willing to pay for the stock.

Who this affects

Marketbearish
Low impact
Software investors face fresh growth worries; negative for holders.
Companybearish
High impact
HubSpot shareholders hit by slower growth outlook and downgrades.
Competitorsmixed
Low impact
Salesforce and Adobe also fell, but less than HubSpot.
Industrybearish
Medium impact
Customers tightening budgets, a worry for business software makers.

HubSpot vs Salesforce, Adobe

HubSpotHUBS$10.2B-3.4%-60.6%13.0x
SalesforceCRM$181.5B-2.9%-27.1%15.0x
AdobeADBE$94.9B-1.9%—9.1x

As of 2026-11-05

How we got here

  1. HubSpot reports Q3 results and guides Q4 revenue to $945M–$947M, below expectations.

  2. Shares drop about 7.2% in after-hours trading on the weak outlook.

  3. Cantor Fitzgerald cuts HubSpot to Underweight, $170 target; BTIG and KeyBanc also downgrade.

  4. Morgan Stanley cuts HubSpot to Equalweight and lowers its target to $229 from $287.

What to watch

  • HubSpot's formal 2027 guidance, which KeyBanc says is the next real update on growth2027-02
  • Whether Q4 net new customers stay under 5,000 and net revenue retention holds near 101%Q4 2026

Educational content only. Not investment advice.

More briefsAll briefs →